Planning an event for the School of Architecture community? This is your one-stop-shop for all things events, including instructions for securing space, staff, and resources, as well as recommendations for vendors, promotion, and beyond.
The first step in planning for ANY School of Architecture event should be the completion of the Events Request Survey. This short survey helps SOA staff coordinate schedules, timing, space reservations, and necessary event support. Read on for more detail and guidelines. This is a living document that will be updated regularly.
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As noted in the Participant Payment/Invitations sections above, out-of-town event participants typically make their own hotel reservations, using their SOA honorarium to self-reimburse for hotel expenses. In this case, the participant may select their own lodging based on their personal preferences. Hotels that are closest to the School of Architecture are the:
- AT&T Hotel (an 8-minute/0.4-mile walk to the SOA)
- AC Hotel and Otis (a 6-minute/0.3-mile walk), and the
- Hampton Inn (a 10-minute/0.5-mile walk).
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General accommodation or accessibility questions can be directed to SSD at (512) 471-6259 or ssd@austin.utexas.edu. For more information about the university's Disability and Access office, visit their website: https://diversity.utexas.edu/disability/
PROMOTION
As you plan for your event and think through attendance, it is important to consider several aspects of marketing and communications to help get the word out. The best option for advertising a campus event will vary depending on the target audience.
UT Austin Community
Event Calendars:
Events targeted toward members of the UT community can be promoted through the Texas Today events calendar. You can submit event information here (requires signing in with your UT EID)
The School of Architecture also maintains an event calendar on the School of Architecture website. Contact Kelsey.Stine@austin.utexas.edu to get your event added to the SOA website at least two weeks prior to the event. You’ll need to provide: Event Title, Event Description, Event Time, and Location, as well as at least one image to accompany the event.
Digital Signs:
University Unions provides the opportunity for university departments and registered student organizations to advertise events and activities on campus. there are 10 screens located throughout the Texas Union Building and the William C. Powers, Jr. Student Activity Center. Departments and registered student organizations can apply here to have their event displayed on these screens. Note that you must submit requests 1.5 weeks before you would like your slide to run.
Later this semester, the School of Architecture will roll out our own digital signage, which will be located in the North Lobby of Goldsmith Hall. More information about how to submit slides and the process will be added to this document as they are available.
HornsLink
HornsLink is the platform for student organizations and events at UT Austin, and all students, faculty, and staff can log in with their EID and advertise events to students.
Texas Student Media
Texas Student Media oversees The Daily Texan and other outlets with a wide reach on campus. To get the word out about events via a Daily Texan advertisement or proposed news story, or through another Texas Student Media outlet, call or email the Daily Texan or Texas Student Media.
Emailing the UT community
The School of Architecture maintains a weekly newsletter, distributed every Monday during the fall and spring semesters. If you wish for information about an event or opportunity to be included in the weekly newsletter, submit content here by Thursday at 5:00 p.m. to be included in the next week's newsletter.
Depending on the event type and target audience, sometimes it is appropriate to share the event with others in the UT community directly. Think through the other units or departments that might be interested in your event contact. Research the appropriate contact and share a brief overview of the event and a link for more information. If they find it relevant, they might share it with others on a one-on-one basis, or forward it to appropriate listservs.
Social Media
The School of Architecture has a social media presence on Instagram, Facebook, Twitter, and LinkedIn. Each platform has its own distinct audience and focus, so contact Kelsey Stine to discuss social media promotion of your event. If you have your own social media platform, @UTSOA and the school can reshare your content, which is the easiest and most direct way. Note that for any type of social media promotion, you will need to provide a high-quality visual.
Wider Off-Campus Audience
Below are some free event calendars maintained by various local news outlets and online platforms that accept community-based event submissions. It is recommended that you submit online event calendars around a month in advance of the event.
- Austin 360 Events Calendar
- Austin Chronicle
- Austin Monthy
- CultureMap Austin
- Do512
- 365 Things Austin
- Free Fun in Austin
For industry-related outreach, consider:
- Texas Architect Magazine Event Calendar
- AIA Austin Archi-Facts Newsletter - Email Courtney Mallen
- Buster
- The Architect's Newspaper
- Archinect
- Architectural Record
- ArchDaily
*Keep geography in mind when going outside of Central Texas. Only send to non-Texas outlets if there is a virtual component to the event