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Then open Media Composer

click on "New Project"

then click on the folder icon to navigate to where you want to save your project then

Name the Project "Mad Men" - YOUR NameWhatever you would like"

Set the Format 720/29.97Raster dimension 1280 x 720HD 1080 > 1080 23.976

Color Space YCbCr 601

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Or another common project size is 4K or UHD

Format: UHD 23.976

Ultra HD > UHD 23.976

Color Space default 709

Then Click on Create

Choose Create

All the way at the bottom of the screen