Ecwid by Lightspeed
- Overview:
- Ecwid by Lightspeed is an e-commerce solution tailored for small businesses to convert existing websites into functional Ecwid stores. Ecwid integrates with payment options and social media platforms, offering API access for extended functionality.
- Ecwid serves as a widget that you can add to an existing website or social media page (Wordpress, Webflow, etc.) to convert it to a storefront.
- Pricing ranges from a free plan to a $99 monthly Unlimited plan. Around 50% cheaper if billed annually (vs. monthly).
- More “custom” functionalities
- Request for Quote (changing/disabling ‘Add to Bag’ button)
- Documentation
- Integrate another app from Ecwid App market or third-party service (Jotform, Google forms, etc.) to collect requests
- Requires some basic CSS code and customization
- Product Filters
- Documentation
- Available for Business and Unlimited plans only
- A single product can be assigned to multiple categories (use commas to separate distinct categories)
- Google Reviews
- Documentation
- Integrate a widget (such as SociableKit) that displays the company’s Google Reviews
- Utilizes JavaScript code
- Things to know
- Instant site
- Guide
- Simple standalone ‘one-page’ storefront with offered themes - no need to integrate into existing website
- The home page utilizes more pre-built features rather than customizability
- User login
- User accounts require email authentication and verification upon signup/login
- Users can track orders and see history
- No password necessary
- May point the custom domain name to Ecwid instant site
- Google domains acquired by Squarespace in September 2023
- Live chat
- Use the live chat tool for customer support - the representatives are helpful and provide good information
- Cons
- Business pricing plan and above allow for product filtering
- Limited SEO capabilities
, multiple selections available,