Texas McCombs Brand Wiki

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The McCombs School of Business is unlike any other business school. We are an institution built by the bold, for the bold. Perseverance, drive, and a welcoming sense of encouragement are at the center of everything that we do, teach, and say. It’s in our blood and it’s in our brand. So it’s important that our messaging has a consistent and elevated tone that matches who we are and what we stand for.

These are guidelines that will help ensure that our voice is true and inspiring for all audiences.

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