Social Media
BURNT ORANGE AVATAR
The stacked primary avatar with an orange background is only allowed to be used by the official McCombs School of Business account.
SOCIAL MEDIA BRANDING GUIDELINES
Use “Texas McCombs” in full within sentences.
Use first-person plural when writing for your Texas McCombs account (us, we).
Avoid memes or meme phrases when sharing articles, official videos, or research.
SCHEDULING
Consistency is key. After creating a consistent schedule, you can determine from each platform’s insights when your audience is online and what content performs best on each platform. Don’t rely on anecdotal evidence. Use your data.
Each platform shares insights or analytics that will show the peak day and time each week that your audience is online.
OFFICIAL CHANNELS
McCombs School of Business, The University of Texas at Austin | Austin TX
Texas McCombs (@UTexasMcCombs) on X
https://www.linkedin.com/school/the-university-of-texas-at-austin---red-mccombs-school-of-business