Typography

Licenses can be purchased from Font Bureau for Benton Sans Extra Compress, Benton Sans, and from Grilli Type for GT Sectra.

The main typeface used for the McCombs brand is Benton Sans Extra Compressed. The Extra Compressed version of Benton is used to evoke the idea of vintage signs seen in and around the city of Austin while still keeping it within the over arching UT brand font family. 

Benton Sans is the supporting typeface for the McCombs brand. It is used for body copy and can be used in place of Benton Sans Extra Compressed when type is too small to be legible. 

This brand platform is designed to utilize Benton Sans and 1883 Sans. However, certain instances may call for a more formal typeface. GT Sectra is our official serif font and can be used in more formal instances and projects. Contact us with questions. 

DOWNLOAD BRAND GUIDELINE - View examples of typographic hierarchy styles.